Fabric Weight Conversion Chart (GSM, Oz & Metric Guide)
| GSM (g/m²) | Ounces (oz/yd²) | Grams per Linear Meter (g/m) | Pounds (lb/yd²) | Fabric Weight Category |
|---|---|---|---|---|
| 120 | 3.5 | 140 | 0.10 | Lightweight |
| 180 | 5.3 | 210 | 0.16 | Light to Medium |
| 240 | 7.1 | 280 | 0.21 | Medium |
| 300 | 8.9 | 350 | 0.27 | Medium to Heavy |
| 340 | 10.0 | 400 | 0.29 | Heavy |
| 400 | 11.8 | 470 | 0.34 | Extra Heavy |
| 450 | 13.3 | 530 | 0.39 | Extra Heavy |
| 500 | 14.7 | 590 | 0.43 | Extra Heavy |
| 600 | 17.7 | 710 | 0.51 | Industrial |

GSM (Grams per m²)
Measures the weight of the fabric in grams per square meter.

Ounces (oz/yd²)
Imperial measurement used mainly in North America.

Grams per Meter (g/m)
Indicates the weight of fabric per linear meter.

Pounds (lb/yd²)
Another imperial unit used for fabric weight.

Fabric Thickness & Durability
Higher weight means thicker, stronger and more durable fabric.
Jute vs Juco vs Cotton vs Canvas
| Material | Appearance | Best For |
|---|---|---|
|
Jute
|
Rustic & Natural |
Shopping Bags, Grocery Bags, Promotional Bags |
|
Juco
|
Premium & Soft |
Premium Bags, Retail Bags, Gift Bags |
|
Cotton
|
Soft & Smooth |
Promotional Bags, Event Bags, Gift Bags |
|
Canvas
|
Premium & Sturdy |
Tote Bags, Retail Bags, Heavy Duty Bags |
Recommended GSM by Bag Type
How to Choose the Right Fabric
(Jute, Juco, Cotton, Canvas)
Why Choose EcoJute Bags?

Eco-Friendly
Materials

Premium
Quality

Wholesale
Supply

Custom
Printing

Private
Label

Canadian Business
Support

Eco-Friendly
Materials

Premium
Quality

Wholesale
Supply

Custom
Printing

Private
Label

Canadian Business
Support
Frequently Asked Questions (FAQs)
GSM (Grams per Square Meter) measures the weight and density of a fabric. A higher GSM generally means the fabric is thicker, stronger, and more durable, while a lower GSM indicates a lighter and more flexible material. Choosing the right GSM depends on the intended use of the bag.
The ideal fabric weight depends on how the bag will be used. Lightweight fabrics are suitable for promotional and gift bags, while medium to heavy-weight fabrics are better for shopping bags, wine bags, and everyday reusable totes that need greater strength and durability.
Jute is strong and eco-friendly with a natural rustic appearance. Juco combines jute and cotton to create a softer, more premium finish. Cotton is lightweight, smooth, and ideal for promotional bags, while canvas is highly durable and suitable for premium retail and heavy-duty reusable bags.
Jute, juco, cotton, and canvas all support custom branding. The best material depends on your design, printing method, and desired finish. Canvas and juco typically provide smoother surfaces for detailed logos, while jute offers a distinctive natural look.
Fabric weight directly affects a bag's durability, carrying capacity, appearance, print quality, and lifespan. Choosing the appropriate fabric ensures your reusable bags meet both functional and branding requirements.
Shopping bags generally perform well with medium to heavy-weight fabrics, while wine bags often require heavier materials to provide additional strength and protection. The recommended weight depends on the bag's size, construction, and intended load.
Our team can recommend the most suitable fabric, GSM, and construction based on your product type, branding requirements, expected carrying capacity, and budget. We also assist with customization and wholesale ordering for businesses across Canada.
Yes. EcoJute Bags offers custom wholesale bags in jute, juco, cotton, and canvas. We provide logo printing, private label services, custom sizing, and a variety of eco-friendly bag solutions tailored to retailers, promotional companies, wineries, and corporate businesses.
Need Help Selecting the Right Fabric?
Every business has unique packaging requirements. Our experts can recommend the ideal fabric weight, material, printing method, and construction based on your products, branding goals, and budget.
|
gsm (g/m²) |
oz/yd² |
g/m (1.5m width) |
|---|---|---|
|
100 |
2.95 |
150 |
|
200 |
5.9 |
300 |
|
300 |
8.85 |
450 |
|
400 |
11.8 |
600 |
OZ/YD2 to GM to GSM

Jute Shopping Bags
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Juco Bags
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Gift Bags
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Wine Bags
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Laundry & Storage Bags
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Accessories
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Ready to Build Your Custom Eco-Friendly Bags?
Looking for expert guidance on fabric selection, GSM, customization, or wholesale ordering? Our team is here to help you choose the right material for your business.






